Elon Musk aims to rise Twitter's revenue up to $26.4 billion in 6 years

Advertising will fall to 45% of total revenue under Musk.

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Elon Musk wants to increase Twitter's annual revenue to $26.4 billion by 2028, up from $5 billion last year, the New York Times reported on Friday, citing a pitch deck presented by the world's richest man to investors.

Advertising will fall to 45% of total revenue under Musk, down from about 90% in 2020, generating $12 billion in revenue in 2028, while subscriptions are expected to pull in another $10 billion.

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